Whether it’s refreshing your logo or rethinking your mission statement, tweaking your brand can have lasting consequences for your company.
In a recent post on Business2Community, Marca branding expert Brandon Purdum examines important factors every business owner should consider when building their rebranding strategy, and how to execute a rebrand that empowers success.
Brandon provides detailed answers to the following:
- What does rebranding mean?
- Why do companies rebrand themselves?
- How to rebrand a company
- What to consider when rebranding
- To rebrand or not to rebrand: Signs it’s time for a change